I am a numbers person. I love to work out fine details, math-wise, and I love to calculate statistics.
I have been thinking about sales recently and how I have noticed customers that come back time and time again to purchase soap and lotion. But I had no idea how many actually were returning. So, I did some calculating.
I am going to brag…shout out for myself…33% of my sales are customers that have returned!
On the average, a small business can expect 20% of their sales to come from repeat customers. I am out ahead of those statistics.
What can I say?
Thank you to my repeat customers (and my first time customers as well)!!!! Thank you, thank you, and thank you. I am enjoying the work that I created for myself, and I am glad that you (apparently) are enjoying the products that I craft.
And I just may have a special gift announcement in the near future, based on a particular number, but I have not determined if that number will be a paid receipt number, the number of repeat customers, or comments. We shall see…I want to be fair and square!
Annies Goat Hill Handcrafted Soaps 